Blog | Bastion Effect

We’re now in Queensland

Bastion Amplify acquires Promedia.

Four lessons when communicating with consumers

Our out-takes from Mumbrella 360.

Bastion Amplify strengthens social team with new hires

Bastion Amplify is expanding its social media offering with the hire of three senior industry specialists, Nicola Swankie,…

How to craft social copy

Don't know where to start? We've got you covered.

Three trends to watch on social media

What does social, snacking and the metaverse have in common? This blog.

The new news – owned journalism

How to leverage your story to build your brand: owned news

How brands can leverage digital communities

Add this to your social media plan!

Bastion Amplify bolsters team with new senior appointments

Welcome to Nancy McDonald, Georgia Comensoli and Susana Liu!

Social media in 2022

Just what has social media got in store for us in 2022? From TikTok to Pinterest, we review…

Navigating a return to work

What does the new office look like? We explore our client Unispace's thinking.

Influencer marketing amidst the COVID-19 pandemic

Influencer campaigns aren't going anywhere - here's how to do them well.

Getting your communications shovel-ready

Tips for companies eyeing shovel-ready government approved projects.

Value, not silence, is where the ‘stay home’ opportunity is for brands on social

Check out our four step TRUE model to social media during COVID-19.

Working with media during COVID-19

How to help our media and survive working from home during COVID-19.

COVID-19 Marketing Lessons from China

Why brands should be investing in content as Aussies spend more time at home.

What the TikTok?

Feel a bit OK Boomer when it comes to TikTok? We're here to help!

Cannes Lions download

A look at what stormed Cannes Lions in 2019.

What I learned during my internship

A must read for anyone considering a PR internship.

5 things to know before you start your internship

Our intern Cara shares her tips on transitioning to intern life in a PR agency.

5 things to note before applying for an internship

Tips to help you land your dream workplace by our intern, Cara!

Lessons from a social laggard

Just not into social media? Well, you're not alone, but even the dinosaurs are catching up.

Technology transforms the traditional

A look at how technology is transforming PR.

Four Lessons in a Flat Property Market

In this market, how do new and established developers stand out? A look at learnings since the GFC.

Lessons to Take From Netflix’s Fyre Festival Doco if You’re a PR Professional

Our Senior AD shares some key learnings from Fyre Festival that all PR professionals should know...

How to Stand Out in Property Development as a Newcomer

What can a new developer do to show prospective customers they can be trusted?

Manningham Council Appoints Bastion Effect for New Local Tourism Campaign

Bastion Effect is excited to be rolling out a new campaign to drive visitation to Manningham.

Roxanne Millar Appointed as Our New General Manager

Roxanne Millar has been appointed to the role of General Manager of the Melbourne office.

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